Digital Marketing Course

Course Duration: 60 Hours
Packages: INR 5 LPA (Fresher)

Digital Marketing Course

Course Curriculum :

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Introduction to Digital Marketing :

Digital marketing involves marketing to consumers through any number of digital channels, including websites, mobile devices, and social media platforms.

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Search Engine Optimization (SEO) :

Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.

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Search Engine Marketing (SEM) :

Search engine marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages primarily through paid advertising.

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Social Media Marketing (SMM) :

Social media marketing is the use of social media platforms and websites to promote a product or service.

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Email Marketing :

Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services.

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Content Marketing :

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.

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Web Analytics :

Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage.

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Digital Marketing Tools :

Allowing marketers to create, test and measure the performance of their campaigns, digital marketing tools ensure that marketers can launch and test campaigns quickly and effectively.